Do you spend Friday night and Monday morning wailing, “I have nothing to wear!” while facing a fairly stocked closet? Did you attempt the fisherman aesthetic and get caught in the netting? Do you regret adding that butter yellow dress to cart because Vogue told you it was the color of the summer? I get it. It’s exhausting (and expensive) being a bad bitch who keeps up with trends. If only there were a resource to sift through the noise and help navigate personal style without spending hours on TikTok Shop…
Well, boy, do I have good news for you! Betches Style is here for your desperate googling, “Does leopard print match with anything?!” (The answer: It matches with everything.) You may remember our Good At Shopping account? Well, we got a facelift (all the celebs are doing it, so why not us?!), and officially rebranding as Betches Style.
Now, our focus is helping our audience elevate their personal style. With influencers and brands hounding us for our attention, we’re making it easier to stay informed — from how to style the food aesthetic without looking like a walking menu to understanding why the latest IT Girl accessory is a fluffy little monster. We’re highlighting low-effort beauty trends and providing in-depth guides for minimalists who want to become maximalists. And most importantly, Betches Style is the one-stop shop for anyone who wants to stay plugged into fashion, beauty, and pop culture without needing a fashion journalism degree.
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No, we’re not Vogue, but we’re not trying to be. Betches Style is for the girlies who want to know what’s worth their time (and $$$). Expect hot takes on current microtrends and viral products (no, you don’t need to spend $2K on a bean necklace). Expect detailed breakdowns of what celebs are wearing and whether we’re recreating it with items that normal people can actually afford. And expect relatability and our trademark sense of humor — because yes, I also need a trigger warning when discussing ballet flats.
Fashion doesn’t have to be intimidating. It shouldn’t feel like you’re trying to impress the meanest girls in high school. (Shout out to Beth! I hope your knockoff Prada loafers give you blisters. ❤️) Fuck the clean girl aesthetic and beige wardrobe capsules. Embrace the chaos of that one chair that holds all the clothes that you tried on but were too lazy to put away. Accept that being put together and looking put together can be two delightfully different things. You know what they say: The messier the closet, the closer to Anna Wintour (or something like that).
Come have fun with us at Betches Style, where we have loud opinions and the confidence to wear something unhinged without sending a “Does this work?” text to the group chat.
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Where to find the good stuff? Follow Betches Style on Instagram (previously Good At Shopping).
