When 13 Going on 30 hit screens in 2004, it gave us the iconic promise: “thirty, flirty, and thriving.” For many millennial women, that line wasn’t just catchy, it was the blueprint. We were raised on a vision of 30 as the arrival point: a chic apartment, a dream job, a ring on our finger, and maybe even a baby on the way. Thirty was when life officially started.
Growing up, we were fed this idea of having our lives together by the time we’re thirty. Hell, even the movies sold us this idea of meeting your soulmate, getting married, and popping out kids before you hit the big three-oh. Even our parents, grandparents, and distant relatives probably got married before the age of 25! Like if I got married in my 20s, I’d feel like a child bride.
But for many of us now standing at this milestone, “thriving” doesn’t look like the glossy version we grew up expecting. Instead of picture-perfect success, we’re chasing peace, purpose, and authenticity.
We Need To Stop Grieving Turning 30
Turning 30 can bring a quiet kind of grief. There’s mourning for the timeline we thought we’d follow: the career milestones, the big wedding, the child by a certain age. Social comparison creeps in. The family asks questions. And internally, there’s that whisper: Am I behind?
But along with the sadness comes clarity. You start to know who you are and, more importantly, who you’re not. You recognize toxic dynamics sooner. You stop saying yes to things that drain you. You realize that external milestones don’t equal internal peace.
Eloise Skinner, author and psychotherapist, says, “With an overall loss of fixed timelines and milestones, millennials may feel as though they haven’t yet reached the ‘adult’ part of their journey, which is often associated with a period of higher commitment and responsibility.”
Turning 30 as someone who’s never been in a relationship and doesn’t want kids isn’t sad. You know what’s sad? How obsessed society is with treating that like a failure. I’m not “behind,” I’m just not interested in building a life that revolves around someone else’s expectations. Love isn’t a prerequisite for worth, and motherhood isn’t the final boss of womanhood. I’m not waiting for a partner or a baby to make me whole — I already am. And honestly? That’s the kind of freedom most people don’t even know they’re allowed to want.
Fuck The Milestones
It’s about redefining adulthood on our own terms. For many millennial women, that means choosing rest over relentless hustle and prioritizing mental health over external validation. We’re trading in “busy as a badge” for boundaries, therapy, and healing.
Thriving can look like planning a solo trip around Europe, spending a weekend bingeing Boys’ Love series and reading your favorite novels, or finally getting that tattoo we always said we’d get “someday.” It’s going to concerts alone, saving for financial freedom (even if it’s “independent-ish”), and realizing that being single or childfree isn’t a consolation prize — it’s a choice!
Embracing nontraditional paths — like being childfree, prioritizing mental health, or investing in “joyful” hobbies — is not a sign of emotional immaturity. “You’re not following someone else’s blueprint — you’re authoring your own life,” Beatriz Victoria Albina, Certified Life Coach, and author of End Emotional Outsourcing, says. “And that authorship, that ability to say ‘this is what works for me and I’m going to build around it,’ is what real adulthood feels like.”
What Thriving Actually Looks Like Now
Somewhere along the way, we were told that growing up meant growing out of things like our favorite bands, cheesy love stories, fictional characters with ridiculous jawlines, or screaming over a band/artist. That being an adult meant being serious, muted, and appropriately disenchanted. But honestly? Boring.
“Too many adults have been socialized out of getting excited about things, and then they wonder why their lives feel flat and colorless,” Albina continues. “When you can geek out about something without embarrassment, you’re exercising a kind of emotional freedom that’s essential to feeling fully yourself – which is what being a grounded adult actually requires.”
When you let yourself geek out, lose your mind over a concert ticket, or rewatch your comfort show for the 8th time, you’re reclaiming a kind of emotional freedom most people forget how to access.
Life is for enjoying, not obsessing over timelines and pleasing family members or strangers on the internet. In my case, it’s enjoying being single and childfree, healing my inner child, and nurturing her.
Thriving at thirty looks different now. It’s late mornings because hormonal flare-ups hit you like a truck, and peace that doesn’t need permission with the occasional nap (sometimes daily). It’s saying yes to childlike joy, no to made-up timelines, and maybe to the things we’re still figuring out. It’s loving the life we’re building, even if it doesn’t look like anyone else’s.
Thirty isn’t the deadline. It’s the debut.
