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Everything You Should Be Adding To Your Cart During Ulta's Major Sale

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Is it just me or is glam makeup having a total comeback? I’ve been doing an unhealthy amount of scrolling lately and seeing similar trends all over social media that made their debut back in 2013…and I am absolutely here for it. What I’m not here for? Having to pay full price for all the products that I threw out because Gen-Z called them cheugy. But luckily for me (and TBH every makeup-lover on TikTok), Ulta’s 21 Days of Beauty is fully underway.

I swear, sometimes a sale comes at the most opportune moment. The way I’ve used and abused my Beauty Blender without replacing it would absolutely disgust the average makeup connoisseur. I’ve used it one too many times to try Meredith Duxbury’s foundation technique and I’m pretty sure it’s now permanently infused with my bronzer. Thankfully, the Beauty Blender Bubble Sponge will be 50% off on March 18th, so naturally I’ve already added five to my cart. While I was at it, I found the best deals for the final 15 days of the sale so you can sit back, relax, and figure out WTF all these skincare trends really mean.

Friday, March 17th

Anastasia Beverly Hills Clear Brow Gel

The laminated brow look has gotten so out of control that unless you look like you just got electrocuted, you’re probably doing it wrong. While I’m personally not ready to commit to a full-on lamination, this brow gel has been an amazing alternate. There’s a reason it has over 5K+ positive reviews.

Shop it: Anastasia Beverly Hills Clear Brow Gel, $22 $11, Ulta

Saturday, March 18th

Fenty Beauty Pro Filt’r Instant Retouch Concealer

2023 has officially become the year of Rhianna and I’m not mad about it. Considering the Super Bowl was literally just one giant ad for Fenty Beauty, I would be off my game if I didn’t tell you that the Pro Filt’r concealer will be $15. Time to stock up!

Shop it: Fenty Beauty Pro Filt’r Instant Retouch Concealer, $30 $15, Ulta

Sunday, March 19th

Estée Lauder Double Wear Sheer Long-Wear Foundation

If you want a foundation that’s going to last longer than the timeline of your situationship, this is the one. Estée Lauder has been around for years, but even though your mom may have introduced you to the brand, they’ve certainly kept up with the times. With 26 different shades and an SPF, it’s already doing more than I will any given Sunday.

Shop it: Estée Lauder Double Wear Sheer Long-Wear Foundation, $48 $24, Ulta

Monday, March 20th

Kopari Sun Shield Body Glow Gel SPF 50

Okay, so my seasonal depression hasn’t lifted *quite* yet. But at some point soon the sun will start setting after I’ve gotten home from work and I’m going to need a daily SPF. This one pretty much promises a glow-up and I’m totally down to try it.

Shop it: Kopari Sun Shield Body Glow Gel SPF 50, $39 $19.50, Ulta

Tuesday, March 21st

First Aid Beauty KP Smoothing Body Lotion

The only thing trendier on TikTok then laminated eyebrows is getting rid of chicken skin. And while the name keratosis pilaris makes the experience sound complicated, the fix for it is not. This KP Smoothing Body Lotion is 10% AHA which is an exfoliant ingredient that’s supposed to get rid of those pesky bumps. (And at 50% off it’s totally worth a shot).

Shop it: First Aid Beauty KP Smoothing Body Lotion, $28 $14, Ulta

Wednesday, March 22nd

Juvia’s Place Glass Lip Gloss 

Nothing says no-makeup makeup than a clear gloss. There’s just something that makes you feel like you have your shit together when you pull out a fresh tube. This Juvia’s Place Glass Lip Gloss is an Ulta exclusive and a Black-Owned business, so let’s give it some support considering my entire mood is supported by having lip gloss handy.

Shop it: Juvia’s Place Glass Lip Gloss, $14 $7, Ulta 

Thursday, March 23rd

Dr. Brandt Pores No More Pore Refiner Primer

My entire makeup routine has been built on the back of this primer. Like the amount this one product carries for me should be illegal. It smooths my skin and helps minimize my pores which is incredible considering you can literally see them from outer space.

Shop it: Dr. Brandt Pores No More Pore Refiner Primer, $48 $24, Ulta

Friday, March 24th

Too Faced Better Than Sex Mascara

Unless you’ve been hiding under a rock for the last year, you probably know who Alix Earle is. And if you don’t, one thing you should know is that she’s famous for her lash routine which includes this mascara. I’m not going to lie and say I haven’t been influenced, because I may or may not have two of these already. Third one’s the charm.

Shop it: Too Faced Better Than Sex Mascara, $28 $14, Ulta

Saturday, March 25th

Benefit Goof Proof Waterproof Easy Shape & Fill Eyebrow Pencil

Getting back to the laminated brow look, you wouldn’t be a real TikTok trend follower if you didn’t fill them into look fluffy. This product has literally taught me everything I know about filling in my brows. The name does not steer your wrong—it really is goof proof.

Shop it: Benefit Goof Proof Waterproof Easy Shape & Fill Eyebrow Pencil, $25 $12.50, Ulta

Sunday, March 26th

Tula The Cult Classic Purifying Face Cleanser

It’s literally called Cult Classic. Enough said.

Shop it: Tula The Cult Classic Purifying Face Cleanser, $24 $12, Ulta

Monday, March 27th

KVD Tattoo Pencil Liner

I’ve always been a fan of the Tattoo Liquid Liner by KVD. But ever since the bold glamour filter came out on TikTok I’ve been using a gel liner to attempt that glam IRL. I can honestly say that I will never look like the filter, but this liner was amazing, so I’d say that’s a win.

Shop it: KVD Tattoo Pencil Liner, $23 $11.50, Ulta

Tuesday, March 28th

GrandeBROW Brow Enhancing Serum

I swear I still have nightmares about the way I would over-pluck my brows in the early 2000s. (It was cool at the time, okay?!) Thankfully, I discovered this serum a few years ago and I finally feel at peace knowing I can grow them back.

Shop it: GrandeBROW Brow Enhancing Serum, $73 $46.50, Ulta

Wednesday, March 29th

Urban Decay 24/7 Eyeshadow

Guys, it’s officially time to say goodbye to those Naked Palettes. No, I’m serious—they’ve probably been expired for years. These individual shadows allow you to pick out all your faves. And considering y0ur probably only used half your palette anyways, I’ll call that a blessing.

Shop it: Urban Decay 24/7 Eyeshadow, $21 $10.50, Ulta

Thursday, March 30th

Benefit The POREfessional Pore Minimizing Primer

I really wish this stuff came in a vat-sized container because it’s truly magic. I use it on days when I’m not feeling like a full face of makeup, because it somehow always makes me feel like a literal baby with perfect, poreless skin.

Shop it: Benefit The POREfessional Pore Minimizing Primer, $34 $17, Ulta

Friday, March 31st

Morphe X Ariel Signature Face 5-Piece Face Brush Set

These brushes make me feel like I popped straight out of a 2012 makeup tutorial on YouTube. I’ve always been obsessed with Morphe brushes—and honestly always will be.

Shop it: Morphe X Ariel Signature Face 5-Piece Face Brush Set, $60 $30, Ulta

Saturday, April 1st

Kylie Cosmetics Pressed Powder Eyeshadow Palettes

Quite frankly, I never thought I’d see the day when a Kylie Cosmetics palette was in stock, let alone on sale. Like, are they actually just playing an April Fools joke on us? I hope not.

Shop it: Kylie Cosmetics Pressed Powder Eyeshadow Palettes, $32 $16, Ulta

Feature Image Credit: RODNAE Productions on Pexels

Abbey Westlin
Abbey Westlin
Abbey Westlin is a self-proclaimed iced coffee enthusiast, practitioner of beauty, and fashion connoisseur. By day, she makes a living by creating Fashion and Lifestyle content for Betches Media. By night, she enjoys cooking intricate meals, sipping a glass (or four) of rosé, and keeping up with the news. Follow her on Instagram @abbey_westlin.