Betches may receive a portion of revenue if you click a link and purchase a product or service. The links are independently placed and do not influence editorial content.
Is it just me or is glam makeup having a total comeback? I’ve been doing an unhealthy amount of scrolling lately and seeing similar trends all over social media that made their debut back in 2013…and I am absolutely here for it. What I’m not here for? Having to pay full price for all the products that I threw out because Gen-Z called them cheugy. But luckily for me (and TBH every makeup-lover on TikTok), Ulta’s 21 Days of Beauty is fully underway.
I swear, sometimes a sale comes at the most opportune moment. The way I’ve used and abused my Beauty Blender without replacing it would absolutely disgust the average makeup connoisseur. I’ve used it one too many times to try Meredith Duxbury’s foundation technique and I’m pretty sure it’s now permanently infused with my bronzer. Thankfully, the Beauty Blender Bubble Sponge will be 50% off on March 18th, so naturally I’ve already added five to my cart. While I was at it, I found the best deals for the final 15 days of the sale so you can sit back, relax, and figure out WTF all these skincare trends really mean.
Friday, March 17th
Anastasia Beverly Hills Clear Brow Gel
The laminated brow look has gotten so out of control that unless you look like you just got electrocuted, you’re probably doing it wrong. While I’m personally not ready to commit to a full-on lamination, this brow gel has been an amazing alternate. There’s a reason it has over 5K+ positive reviews.
Shop it: Anastasia Beverly Hills Clear Brow Gel, $22 $11, Ulta
Saturday, March 18th
Fenty Beauty Pro Filt’r Instant Retouch Concealer
2023 has officially become the year of Rhianna and I’m not mad about it. Considering the Super Bowl was literally just one giant ad for Fenty Beauty, I would be off my game if I didn’t tell you that the Pro Filt’r concealer will be $15. Time to stock up!
Shop it: Fenty Beauty Pro Filt’r Instant Retouch Concealer, $30 $15, Ulta
Sunday, March 19th
Estée Lauder Double Wear Sheer Long-Wear Foundation
If you want a foundation that’s going to last longer than the timeline of your situationship, this is the one. Estée Lauder has been around for years, but even though your mom may have introduced you to the brand, they’ve certainly kept up with the times. With 26 different shades and an SPF, it’s already doing more than I will any given Sunday.
Shop it: Estée Lauder Double Wear Sheer Long-Wear Foundation, $48 $24, Ulta
Monday, March 20th
Kopari Sun Shield Body Glow Gel SPF 50
Okay, so my seasonal depression hasn’t lifted *quite* yet. But at some point soon the sun will start setting after I’ve gotten home from work and I’m going to need a daily SPF. This one pretty much promises a glow-up and I’m totally down to try it.
Shop it: Kopari Sun Shield Body Glow Gel SPF 50, $39 $19.50, Ulta
Tuesday, March 21st
First Aid Beauty KP Smoothing Body Lotion
The only thing trendier on TikTok then laminated eyebrows is getting rid of chicken skin. And while the name keratosis pilaris makes the experience sound complicated, the fix for it is not. This KP Smoothing Body Lotion is 10% AHA which is an exfoliant ingredient that’s supposed to get rid of those pesky bumps. (And at 50% off it’s totally worth a shot).
Shop it: First Aid Beauty KP Smoothing Body Lotion, $28 $14, Ulta
Wednesday, March 22nd
Juvia’s Place Glass Lip Gloss
Nothing says no-makeup makeup than a clear gloss. There’s just something that makes you feel like you have your shit together when you pull out a fresh tube. This Juvia’s Place Glass Lip Gloss is an Ulta exclusive and a Black-Owned business, so let’s give it some support considering my entire mood is supported by having lip gloss handy.
Shop it: Juvia’s Place Glass Lip Gloss, $14 $7, Ulta
Thursday, March 23rd
Dr. Brandt Pores No More Pore Refiner Primer
My entire makeup routine has been built on the back of this primer. Like the amount this one product carries for me should be illegal. It smooths my skin and helps minimize my pores which is incredible considering you can literally see them from outer space.
Shop it: Dr. Brandt Pores No More Pore Refiner Primer, $48 $24, Ulta
Friday, March 24th
Too Faced Better Than Sex Mascara
Unless you’ve been hiding under a rock for the last year, you probably know who Alix Earle is. And if you don’t, one thing you should know is that she’s famous for her lash routine which includes this mascara. I’m not going to lie and say I haven’t been influenced, because I may or may not have two of these already. Third one’s the charm.
Shop it: Too Faced Better Than Sex Mascara, $28 $14, Ulta
Saturday, March 25th
Benefit Goof Proof Waterproof Easy Shape & Fill Eyebrow Pencil
Getting back to the laminated brow look, you wouldn’t be a real TikTok trend follower if you didn’t fill them into look fluffy. This product has literally taught me everything I know about filling in my brows. The name does not steer your wrong—it really is goof proof.
Shop it: Benefit Goof Proof Waterproof Easy Shape & Fill Eyebrow Pencil, $25 $12.50, Ulta
Sunday, March 26th
Tula The Cult Classic Purifying Face Cleanser
It’s literally called Cult Classic. Enough said.
Shop it: Tula The Cult Classic Purifying Face Cleanser, $24 $12, Ulta
Monday, March 27th
KVD Tattoo Pencil Liner
I’ve always been a fan of the Tattoo Liquid Liner by KVD. But ever since the bold glamour filter came out on TikTok I’ve been using a gel liner to attempt that glam IRL. I can honestly say that I will never look like the filter, but this liner was amazing, so I’d say that’s a win.
Shop it: KVD Tattoo Pencil Liner, $23 $11.50, Ulta
Tuesday, March 28th
GrandeBROW Brow Enhancing Serum
I swear I still have nightmares about the way I would over-pluck my brows in the early 2000s. (It was cool at the time, okay?!) Thankfully, I discovered this serum a few years ago and I finally feel at peace knowing I can grow them back.
Shop it: GrandeBROW Brow Enhancing Serum, $73 $46.50, Ulta
Wednesday, March 29th
Urban Decay 24/7 Eyeshadow
Guys, it’s officially time to say goodbye to those Naked Palettes. No, I’m serious—they’ve probably been expired for years. These individual shadows allow you to pick out all your faves. And considering y0ur probably only used half your palette anyways, I’ll call that a blessing.
Shop it: Urban Decay 24/7 Eyeshadow, $21 $10.50, Ulta
Thursday, March 30th
Benefit The POREfessional Pore Minimizing Primer
I really wish this stuff came in a vat-sized container because it’s truly magic. I use it on days when I’m not feeling like a full face of makeup, because it somehow always makes me feel like a literal baby with perfect, poreless skin.
Shop it: Benefit The POREfessional Pore Minimizing Primer, $34 $17, Ulta
Friday, March 31st
Morphe X Ariel Signature Face 5-Piece Face Brush Set
These brushes make me feel like I popped straight out of a 2012 makeup tutorial on YouTube. I’ve always been obsessed with Morphe brushes—and honestly always will be.
Shop it: Morphe X Ariel Signature Face 5-Piece Face Brush Set, $60 $30, Ulta
Saturday, April 1st
Kylie Cosmetics Pressed Powder Eyeshadow Palettes
Quite frankly, I never thought I’d see the day when a Kylie Cosmetics palette was in stock, let alone on sale. Like, are they actually just playing an April Fools joke on us? I hope not.
Shop it: Kylie Cosmetics Pressed Powder Eyeshadow Palettes, $32 $16, Ulta
Feature Image Credit: RODNAE Productions on Pexels
Presented by Ulta Beauty
Spring means relief from ice, cold, snow, etc. Unless you live in LA, where weather is just a myth, and then spring just means new trends are upon us! No matter where you live or what your current level of skill is at applying makeup, you can try (and pull off) these spring beauty trends. And even better is that on March 15 (technically still winter for you people on the East Coast), Ulta Beauty is starting their 21 Days of Beauty event, just in time for you to put all these trends to use. The event features daily beauty steals, offering 50% off top makeup and skincare products for one day only. That means you can’t do your indecisive “add to cart and let it sit there collecting dust of a week” thing. If you want to take advantage of the amazing deals Ulta Beauty is offering, you have to act fast. If you want to be the most on top of the spring beauty trends this season, here’s what looks to try, and which products will help you achieve the looks.
Glassy But Classy
Since everything we loved in middle school is back in, glossy lips are back, but this time we’re elevating the look and doing it in a glassy, smooth way (aka no hair stuck in your lip gloss). To try this look out yourself (and make your 7th grade self super jealous), grab a Kylie Cosmetics High Gloss (an Ulta Beauty exclusive) that’s on sale on 3/28, or the Buxom Full On Plumping Lip Cream on 4/2. The key is hydration, not lip superglue, this time around. You can just swipe it on and go!
Buxom Full-On Plumping Lip Cream
Speaking of hydrating, this also applies to your skin. We want to look fresh-faced and glassy instead of the super matte looks we’ve done for the last 10 years. I’m extremely oily, so THANK GOD, my time has come! But even with my oily skin, serums somehow keep my natural oil under control and give me a glow, as opposed to my natural look which is “greasy pizza”. For life-changing serums, the Mario Badescu Vitamin C Serum is on sale on 3/15 and the Peach & Lily Glass Skin Serum is on sale exclusively at Ulta Beauty 4/4. Serums are so easy—you just put them on after washing your face but under moisturizers or sunscreens. They make such a difference in your skin’s texture, trust me.
Make People Think You Got Microblading & Eyelash Extensions
Lashes are always in, but this season, it’s more important than ever to have them big and bold. If you’re into falsies, select lashes go on sale on 3/19. Otherwise, a couple swipes of Tarte Maneater Mascara on 4/4 (also exclusive to Ulta Beauty), or Benefit Badgal Bang Mascara on 3/20 will finish off your look.
Benefit Badgal Bang Mascara
But since your eyes are the window to your soul or whatever (wouldn’t know, I’ve been told I don’t have a soul), we can’t stop at lashes, and have to give brows some love too. Is there ANYTHING more important than brows right now? The answer is no. And since the razor-thin brows have been out since we all graduated high school, we can grow out our brows but still keep them neat and well-groomed. If you have sparse brows from the days of overplucking, pick up the Anastasia Beverly Hills Brow Wiz pencil on 3/15. If you need to keep unruly brows tamed down, try the Benefit Gimme Brow eyebrow gel on 4/4.
Anastasia Beverly Hills Brow Wiz pencil
Benefit Gimme Brow eyebrow gel
Bold, Bright Eyes
The best part of spring is how everyone puts away their dark wardrobe in favor of fun, bright colors. Well, now we’re doing that with our makeup colors too. Instead of going dark with your going-out looks, neon is now the way to play. You can do bright eyeshadows (select Lime Crime palettes on sale on 3/24), or lips (select Kylie Cosmetics lipsticks and glosses on 3/28), but unless you’re a very skilled colorist or makeup artist, you probably should not do both at the same time. Think super hot pink lipstick or a bright blue eyeshadow (but not both, lest you look like a clown). Neon is a super fun and modern way to change your look and really easy to pull off well through summer.
Finish off your fun neon eyeshadow with a bold liner that’s a little easier to apply than the traditional cat-eye. Apply it along your top eyelashes and flick it out towards the ends to imply longer lashes. You still get the drama, but it doesn’t take quite the same level of hand-eye coordination. My holy grail favorite eyeliner of all time is Stila Stay All Day Eyeliner, which you can buy on sale on 3/26, or IT Cosmetics Superhero Eyeliner on 3/27.
IT Cosmetics Superhero Eyeliner
You guys are SO WELCOME for all the savings you’re about to get from Ulta Beauty. Get your credit card ready, because you do not want to miss the 21 Days of Beauty event before it ends on April 4th. Now is the time to spring clean all your old, out-of-style makeup and start fresh with this amazing sale.
Images: Ulta Beauty
