Some People Are Trying To Make Blue Wine Happen

Obviously there’s red wine and my personal preference of white (Chardonnay minus the ice cubes that my mom likes in hers), then there’s rosé and sparkling wine, but have you ever heard of blue wine? Me neither. Well, apparently that’s all about to change and I honestly couldn’t tell you if that’s a good thing or a really, really horrible thing. A Spanish winemaker called Gik (Gick? Jick? Probably not great that the only pronunciations my mind can think of rhyme with ick but whatevs) has come up with what they seem to hope is the new crazy thing today’s kids are trying—blue wine.

According to CNet, “The wine mixes white and red grapes, and gets its color from indigo and anthocyanin. (You’re supposed to refrigerate it, so it sounds more like white wine in that respect.)” I had to Google this because science wasn’t really my thing in high school but anthocyanin is a kind of pigment that turns a different color when doused in water. Basically, it’s food coloring and this food color turns our beloved white wine into something that possibly tastes horrible and probably stains your newly bleached teeth.

Gik’s website (not over it) describes itself as “the innovative side of life, because that’s how we are. We believe in the creative rebellion, we build new things, break with the past and create our future.”

Yeah, okay. Like, I know you’re in the wine business and all, but do you really have to be that pretentious? You put some food dye in a drink to make it blue. Pepsi did that years ago. So you can calm the fuck down with the “creative rebellion” bullshit and go shave your back now.


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